Most visited cities in Spain ranking

Rank	City	Visitors (YTD)
1	Madrid	9.9M
2	Barcelona	8.2M
3	Seville	3.0M
4	Palma de Mallorca	2.5M
5	Benidorm	2.2M
6	Valencia	2.0M
7	San Bartolomé de Tirajana	1.8M
8	Calvià	1.7M
8	Granada	1.7M
10	Málaga	1.6M

Only truly special countries manage to stand out on a continent as diverse as Europe, and Spain is one of them. With its rich history, luxurious destinations, and year-round sunshine, Spain offers something for everyone.

It also attracts around 4.2 million US tourists yearly, and many people choose to make Madrid, Barcelona, and Mallorca their permanent home.

As with all countries, some cities in Spain are more popular than others. In this post, we’ll highlight the ten most visited cities in Spain as of the date of this publication.

1: Madrid – Spain’s Stunning Capital

Spain’s capital welcomed 9.9 million visitors in 2024, making it one of Europe’s busiest and most popular destinations.

As the capital city of Spain, Madrid attracts over 10 million tourists annually, and it’s easy to see why. With warm weather throughout the year and plenty of attractions, Madrid seamlessly blends culture and history with cosmopolitan style.

Despite being a capital city, Madrid is surprisingly affordable, offering reasonable rates for hotels and private rentals.

What Makes Madrid Worth Visiting?

Architecture: Madrid’s Royal Palace is one of the largest in Western Europe and the Royal Theatre lets you step back in time. You’ll also witness the perfect combination of modern and historic buildings.
Culture: Madrid holds regular festivals throughout the year, which are always fun to witness. The Golden Art Triangle is another must-see for art lovers.
Food & Drink: As you’d expect, Madrid offers a diverse culinary experience, from small seafood stands and Tapas bars to Michelin-starred restaurants.

2: Barcelona – The Hub of Catalonia

Barcelona is Spain’s undisputed capital of cool, with its artistic vibes and lively social scene. Over 8 million people visit the city yearly, searching for unique architecture, great food, and partying.

But don’t let Barcelona’s reputation fool you, because it’s also the ideal place to immerse yourself in Spanish culture and enjoy the rich history of this beautiful city.

What Makes Barcelona Worth Visiting?

History: There are many sites to see in Barcelona, including the world-famous Gothic Quarter and the UNESCO-protected Sagrada Familia church.
Lifestyle: Barcelona is a high-energy city with a thriving social scene and lively streets. However, you can also take some time out and relax in one of the city’s many green spaces.
Nightlife: From rooftop bars and cocktail lounges to all-night clubs like Razmatazz, Barcelona is renowned for its vibrant nightlife.

3: Seville – Spain’s Historic City

Seville is regarded as one of Spain’s most beautiful cities, with its rich history and awe-inspiring architecture. It’s quieter than Madrid and Barcelona, attracting around 3 million visitors each year.

As the capital of Andalusia, Seville keeps Spanish traditions alive, with regular festivals and flamenco shows. Seville is an excellent choice if you prefer a more authentic experience.

What Makes Seville Worth Visiting?

History: Seville is home to the UNESCO listed Real Alcázar Palace and Seville Cathedral, the world’s largest gothic cathedral.
Cultural Experiences: Tapas fans flock to Seville yearly to indulge in their favorite dishes. The city also hosts regular festivals and traditional flamenco experiences.
Laid Back: While Seville offers different nightlife options, it’s a quieter and more relaxed city.

4: Palma – The Jewel of Mallorca

Palma received 2.5 million tourists in 2024, blending beaches, culture, and the relaxed Mediterranean lifestyle.

Palma is a highly versatile city, attracting tourists from all over each year. Its striking combination of beaches, history, culture, and modern amenities makes Palma a fantastic place for people of all ages.

Whether you’re planning a vacation or are considering relocating to Mallorca, Palma gives you easy access to the island’s luxurious South-West region.

What Makes Palma Worth Visiting?

History & Culture: Palma is home to some of Mallorca’s most impressive historic sites and museums, including Bellver Castle and the Es Baluard Museum, which houses over 700 artworks.
Modern Living: There truly is something for everyone in Palma, including upscale shopping experiences, water parks, and a diverse culinary scene.
Beaches: No trip to Palma would be complete without experiencing Mallorca’s exotic beaches. With turquoise waters and white sands, the beaches are reminiscent of Caribbean islands.

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5: Benidorm – Spain’s Skyscraper City

Benidorm is one of Spain’s most modern locations, and it’s primarily a resort town. With modern skyscrapers and endless entertainment, Benidorm is particularly popular as an affordable vacation spot for British tourists.

However, it also offers a range of beaches and fun activities for families, including water parks and theme parks.

What Makes Benidorm Worth Visiting?

Affordability: Benidorm attracts 2.3 million annual visitors, thanks to its affordable hotels and villas. Families can also enjoy dining out at a range of restaurants serving global cuisine.
Activities: As a resort town, Benidorm is home to the Aqualandia water park and Terra Mitica theme park.
Beaches: With over 300 days of annual sunshine, Benidorm is ideal for a beach holiday with an array of sandy spots in the area.

6: Valencia – Where Tradition Meets Innovation

Valencia might not be as popular as Mallorca, Madrid, and Barcelona, but it still attracts over 2 million visitors annually. The city is renowned for its combination of traditional and modern architecture, offering visitors and residents a unique experience.

With a thriving arts scene, modern amenities, and abundant nature, Valencia is becoming more popular with families that want a blend of laid-back culture and city living.

What Makes Valencia Worth Visiting?

Culture: Valencia has plenty of historic sites to see, like Ciutat Vella and the Museum of Fine Arts, but the modern City of Arts and Sciences is particularly popular.
Outdoor Experiences: Valencia is every nature lover’s haven with abundant beaches and green spaces.
Food: Whether you’re a fan of traditional Tapas and paella or prefer diverse dining experiences, Valencia has a range of restaurants.

7: Calvià – Mallorca’s Luxury Destination

Calvià drew in 1.7 million visitors in 2024.

It is one of Spain’s most popular destinations during the summer, thanks to its combination of historic architecture, beautiful beaches, and outdoor activities.

Many people choose to make the region their permanent home, thanks to luxury neighborhoods like Santa Ponsa and Calvià Vila.

What Makes Calvià Worth Visiting?

History: Calvià is home to the Puig de sa Morisca Archaeological Park, which features a Roman villa, prehistoric ruins, and hiking trails.
Activities: The region also has activities for everyone, including upscale bars and nightclubs, theme parks, and water parks.
Luxury: You’ll find an array of luxury homes in Calvià, but the area also offers designer boutiques and spas.

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8: Granada – Architectural Wonders

Granada is a city in Andalusia that attracts almost 2 million visitors annually. Known for its beautiful scenery and majestic history, people choose Granada for an authentic Spanish experience.

Despite its history, Granada also attracts a large student population, giving it lively year-round vibes.

What Makes Granada Worth Visiting?

Architecture: No trip to Granada would be complete without visiting the world-famous Alhambra Palace and the Moorish quarter.
Culture: Granada also has a free Tapas culture, where each drink comes with a free tapa. Visitors can also enjoy flamenco shows and traditional Moorish tea houses.
Scenery: It’s impossible to ignore the beautiful scenery that surrounds Granada, and outdoor enthusiasts can challenge their skills by climbing the Sierra Nevada Mountains.

9: San Bartolomé de Tirajana – The Gran Canaria Vacation Hotspot

This resort town hosted 1.8 million visitors in 2024, known for its beaches and the Maspalomas dunes.

Millions of tourists flock to the Canary Islands each year, but those who prefer nature, outdoor activities, and diverse dining options often choose to stay in San Bartolomé de Tirajana.

The destination is renowned for its many beaches and family-friendly activities, including the Maspalomas sand dunes.

What Makes San Bartolomé de Tirajana Worth Visiting?

Nature: From the Maspalomas sand dunes to the area’s many beaches and natural pools, San Bartolomé de Tirajana is a nature lover’s paradise.
Family Fun: Families can enjoy plenty of fun days out, including trips to Aqualand, Sioux City Theme Park, and the Holiday World activity center.
Outdoor Adventures: From camel rides to canyoning and many other activities, San Bartolomé de Tirajana is full of adventures.

10: Malaga – An Urban Metropolis

Malaga is one of the Costa de Sol’s most visited destinations, attracting around 1.6 million yearly visitors. While the city has undergone an urban regeneration, it still maintains its authentic Spanish identity.

Younger visitors can also enjoy lively nightclubs and a range of accommodation options.

What Makes Malaga Worth Visiting?

City Living: Malaga has lively markets and promenades ideal for daytime activities. You’ll also find an array of nightclubs and restaurants.
History: As one of the world’s oldest cities, Malaga offers history enthusiasts the opportunity to witness a Roman amphitheater and the Alcazaba Fortress.
Convenience: Malaga is within easy access to other locations on the Costa del Sol, making it ideal for day trips.

What’s Next for Spain Tourism in the Coming Years?

We see Spanish tourism continuing to grow in the years ahead.

In Madrid and Barcelona, we expect visitor numbers to cross the 10 million mark by 2026, powered by global events and stronger international flight connections.
In Seville, Valencia, and Málaga, we anticipate double-digit growth as more travelers choose cultural city breaks and authentic local experiences.
In Palma and Calvià, we see the island’s luxury lifestyle attracting more high-end tourism, confirming Mallorca as a Mediterranean hotspot.
In Granada and San Bartolomé de Tirajana, we expect steady growth as visitors balance heritage travel with resort escapes.

Overall, we believe Spain will remain one of the world’s top three travel destinations, with total annual arrivals projected to reach 90–95 million visitors by 2030.

Final Thoughts

As Spain’s most visited cities show, the country offers an incredible mix of culture, lifestyle, and opportunity. From the energy of Madrid and Barcelona to the coastal elegance of Mallorca, there’s something for every taste.

Mallorca stands out for its unique blend of city living and Mediterranean charm, making it one of the most desirable places for international buyers and expats to call home.

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FAQs About Visiting Spain

What are the best cities to visit in Spain?

Madrid, Barcelona, Seville, Valencia, Málaga, Palma (Mallorca), Granada, Benidorm, Calvià (Mallorca), and San Bartolomé de Tirajana (Gran Canaria). Each offers a distinct vibe.

What is the most visited city in Spain?

Madrid and Barcelona typically lead the rankings. The top spot can shift year to year.

Why visit Spain?

Diverse cities, world-class culture, beaches, food, and a mild climate. You can do city breaks, coastal escapes, and heritage trips in one itinerary.

Is Spain safe to visit?

Yes, Spain is generally safe. Use normal big-city precautions, especially in busy tourist areas.

Do US citizens need a visa to visit Spain?

Most short stays (up to 90 days within 180) have historically been visa-free under Schengen rules. Always check the latest requirements with the Spanish consulate or official government sites before you travel.